Communication - Business studies

Communication is a two-way process that involves the sender of the message and the receiver. It occurs when a message is transferred from one person to another, who understands the content of the message

Effective communication:means that the information or message being sent is received, understood and acted upon in the way intended.

The process of effective communication

* A transmitter or sender of the message, this is the person who wishes to pass on the information to others.
* A medium of communication, for example a letter.
* A receiver , the person to whom the message should be sent
* Feedback, where the receiver confirm that the message has been received and responds to it, this ensures that the information has been correctly received by the right person and if necessary, acted upon.

Effective communication brings a number of benefits:

* Reduces the mistakes.
* Enables fast decision-making.
* Enabling quicker responses to market changes.
* Improving coordination between departments.
* Improving morale and motivation of the workforce.
* Improving customer relationships.



Communication methods:

* Verbal: this communication is done by using the spoken word, for example meetings and telephone calls.
* Written: provides a permanent record of a method and can be looked at more than once
    * Letter: this is used for formal commutation and their stakeholders, for example used to inform employees about a pay rise or replying a customer complaint
    * Memorandum: this is only used within the business.
    * Agenda: this is the order of conduct of a meeting.
    * Minutes of a meeting: this is written record of what actually was discussed in a meeting.
    * Job descriptions: written description of what every workers job involves
    * Purchase order: an official document which is sent to suppliers to request of materials that are needed by the business.
    * Invoice: an official form sent to customers request the payment of a product bought by the customer
    * Company magazine: many business produce magazines to inform about the new businesses products or future plans.